---
title: "What makes a business a good fit for a performance partnership?"
description: "Revenue share sounds simple. Here is what has to be true for it to be fair for both sides."
url: https://teamw2s.com/en-ae/resources/articles/growth-partnership-eligibility/
language: en-ae
site: "teamW2S"
updated: 2026-05-01T09:00:00+00:00
---

# What makes a business a good fit for a performance partnership?

> Revenue share sounds simple. Here is what has to be true for it to be fair for both sides.

*TeamW2S Strategist · 1 May 2026 · 6 min read · Pricing*

### Measurable traction

There has to be a baseline to grow from. Some existing sales, bookings or leads make the maths honest.

### Clean tracking and attribution

If we cannot measure it, we cannot share in it. Analytics, pixels and CRM data need to be reliable.

### Healthy margins

Performance models only work when growth is profitable for you after our share.

### Levers we control

We need ownership of the things that move the number: the site, the campaigns, the funnel.