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Gleam Food Stuff Trading logo Gleam Food Stuff TradingEcommerce · 4 min read

Turning PDF price lists into an online catalogue buyers use

Add resultonline orders
Add resulttime saved per order
Add resultcatalogue SKUs live
Turning PDF price lists into an online catalogue buyers useTurning PDF price lists into an online catalogue buyers use
01 / CLIENT OVERVIEW

Gleam Food Stuff Trading supplies food products to retailers and trade buyers.

02 / CHALLENGE

Buyers relied on phone calls and outdated PDFs. The brand looked smaller than the business.

03 / OBJECTIVE

A trusted brand and a catalogue that makes repeat ordering effortless.

04 / TEAM DEPLOYED
Brand DesignerProduct DesignerLead DeveloperQA Engineer
05 / WHAT WE DID
Strategy
  • Buyer journey mapping
  • Catalogue structure
Design
  • Brand system
  • Catalogue UI
  • Product templates
Development
  • WooCommerce catalogue
  • Enquiry basket
  • Repeat-order flow
Growth
  • Launch email to trade list
06 / ELASTIC TEAM IN ACTION

A brand pair to start, three people for build and launch, then one developer on support.

2 people
Brand Designer
Product Designer
Brand
3 people
Product Designer
Lead Developer
QA Engineer
Build
3 people
Product Designer
Lead Developer
QA Engineer
Launch
1 people
Lead Developer
Support
07 / RESULTS
Add resultonline orders
Add resulttime saved per order
Add resultcatalogue SKUs live
08 / TECHNOLOGY & STACK
WordPressWooCommerceFigma
09 / TESTIMONIAL

"Add a client quote here once approved."

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