---
title: "Design"
description: "We design with the checkout, the booking and the enquiry in mind. Every screen has a job. Pretty is the minimum; converting is the point."
url: https://teamw2s.com/en-gb/capabilities/design/
language: en-gb
site: "teamW2S"
updated: 2026-10-01T08:43:31+00:00
---

# Design

> We design with the checkout, the booking and the enquiry in mind. Every screen has a job. Pretty is the minimum; converting is the point.

**Sharp, simple, built to convert.** Design that looks sharp and earns its keep.

## Design, in detail.

- **UI / UX**: Flows and interfaces that feel obvious.
- **Ecommerce UX**: Product pages, carts and checkouts that sell.
- **Landing pages**: Campaign pages built to test and win.
- **Product design**: Web apps and dashboards people enjoy using.
- **Brand systems**: Logos, colour, type and rules that scale.
- **Campaign creative**: Ad sets and social assets that stop the scroll.

## Four steps. Weekly demos.

1. **Research**: Understand users, goals and constraints.
2. **Wireframe**: Structure and flow before pixels.
3. **Design**: High-fidelity screens and a reusable system.
4. **Test**: Prototype, test, iterate, hand off.

## The Design crew.

- Product Designer: UX, UI and conversion design
- Brand Designer: Makes it unmistakably you
- Strategist: Sets the goal and the plan

- Clickable prototypes in week one
- A design system your devs love
- Pages built to convert, then tested

Tools we use: Figma, Adobe, Photoshop, Webflow, Claude, ChatGPT, Gemini

## Design work.

- [Rolax Landscaping](https://teamw2s.com/en-gb/work/rolax-landscaping.md)
- [Gleam Food Stuff Trading](https://teamw2s.com/en-gb/work/gleam-foods.md)
- [Axento](https://teamw2s.com/en-gb/work/axento.md)