---
title: "Analytics"
url: https://teamw2s.com/en-gb/resources/articles/category/analytics/
language: en-gb
site: "teamW2S"
---

# Analytics

- **[Tracking before traffic: the analytics setup to do first](https://teamw2s.com/en-gb/resources/articles/tracking-before-traffic.md)** (Apr 2026): Spending on ads before your tracking works is like driving with the windscreen painted over.